Privacy policy

This policy explains what information we collect when you visit softpetpaws.com or buy from us, how we use it, and who we share it with.

• When you browse: your device and browser type, IP address, time zone, the pages you view, how you found us, and how you use the site. We collect this with cookies, log files and tracking pixels.
• When you order: your name, billing and shipping address, email, phone number and payment information.
• When you join our newsletter: your email address.
• When you leave a review: your name, review and any photos you add.

• To process, ship and track your order, and to send order and shipping emails
• To answer your messages
• To prevent fraud
• To send newsletter emails, if you signed up. You can unsubscribe anytime with the link in any email.
• To improve our site and measure how our ads perform
• To show you our ads on other websites and apps

We share information only with services that help us run the store:

• Shopify: runs our store and checkout
• Klaviyo: sends our emails
• Google: site analytics and ads
• Meta (Facebook and Instagram): ads
• TikTok: ads
• Pinterest: ads
• Judge.me: product reviews
• Shipping carriers: to deliver your order

We may also share information when the law requires it, or to protect our rights.

You can turn off personalized ads in your Facebook, Instagram, Google, TikTok and Pinterest settings. You can also block or delete cookies in your browser settings, but some parts of the site may not work properly.

We don't change how we collect data when your browser sends a Do Not Track signal.

If you live in Europe, you can ask to see the personal information we hold about you, or ask us to correct or delete it. Email us and we'll take care of it. Your information may be processed outside Europe, including in the United States and Canada.

We keep order information for our records unless you ask us to delete it.

We may update this policy from time to time. The date at the top shows the latest version.